networking ::
Briefly
Why
Freelance advertising talents looking to expand their network can now do so with more flexibility and less restrictions.
How
On the platform, users can hire for a project by searching or browsing through a collection of handpicked advertising professionals.
What
Briefly is a platform that lets advertsing freelancers working remote connect with clients and team up with other talents.
Design Process
After reviewing research, audits and ideation documentation, the design process began with exploring layouts and flows that could make navigation easier for users and also support the available technological framework.
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Brand Guide
Briefly's visual identity was designed to resonate with users, align with the brand positioning and serve as a signature across various touchpoints.
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UI Design
A modular and bold user interface was designed to accommodate the different types of users on the platform and enhance navigation.
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Role
For this project, my primary role was designing the UX. It involved close collaboration with the founders & developer to iterate and test the product from start to finish.
Takeaway
Based on the project requirement a rapid development methodology was implemented. At every stage of the project, there was a functional product. This allowed the team to continously test the product with users. By doing so, we didn't have to get to a lot of bridges before we crossed them.
Next Steps
The project is a living digital product. Changes are constantly being made on frontend and backend, based on the feedback received from users.